When it comes to compact equipment, few decisions generate more debate than choosing between Bobcat and Kubota skid steers. Both brands have earned loyal followings among contractors across the United States, and for good reason—each brings distinct strengths to the table. Bobcat essentially invented the modern skid steer loader and has dominated the category for decades, while Kubota has steadily built a reputation for reliability and value that appeals to a growing segment of equipment buyers.
This head-to-head comparison examines what really matters when you're investing in a skid steer: power and performance, build quality, dealer support, operating costs, attachment compatibility, and resale value. Whether you're a landscaper running a small crew, a general contractor handling diverse projects, or a dealer evaluating inventory decisions, this guide will help you determine which brand deserves a spot in your fleet.
Brand Heritage and Market Position
Understanding where each brand comes from helps explain their design philosophies and market approaches.
Bobcat: The Original Skid Steer Pioneer
Bobcat introduced the first compact loader in 1958 and has been synonymous with skid steers ever since. Now owned by Doosan Bobcat (a subsidiary of HD Hyundai), the company manufactures equipment in North Dakota and has the largest dealer network for compact equipment in North America. Bobcat's market share in the skid steer category has historically been the largest of any single manufacturer, though competition has intensified in recent years.
The brand is known for pushing performance boundaries, offering some of the highest-horsepower compact track loaders and skid steers in the industry. Bobcat positions itself as the professional's choice, emphasizing productivity, attachment versatility, and operator comfort.
Kubota: The Reliability-First Approach
Kubota entered the skid steer market much later than Bobcat, but the Japanese manufacturer brought decades of diesel engine expertise and a reputation for bulletproof reliability from its tractor and mini excavator lines. Kubota skid steers are powered by the company's own engines—a vertical integration advantage that few competitors can match.
The brand has carved out a strong position among contractors who prioritize low maintenance costs and long-term durability over maximum performance specs. Kubota's dealer network, while not as extensive as Bobcat's for skid steers specifically, benefits from the company's massive presence in the agricultural equipment sector. For a deeper look at Kubota's compact equipment lineup, check out our Kubota mini excavator models guide.
Current Model Lineups Compared
Both manufacturers offer a range of skid steers from compact to large-frame machines. Here's how their current lineups stack up.
Bobcat Skid Steer Models
Bobcat's M-Series skid steers include models ranging from the compact S450 to the powerful S850. The lineup typically includes:
- Small-frame models (S450, S510, S530): Rated operating capacities typically ranging from 1,300 to 1,650 pounds, ideal for tight residential work and light-duty applications
- Medium-frame models (S550, S570, S590): The most popular segment, with capacities commonly between 1,800 and 2,100 pounds
- Large-frame models (S630, S650, S740, S770, S850): Heavy-duty machines with capacities often exceeding 2,500 pounds and horsepower ratings that can reach 90+ HP
Bobcat also offers the R-Series, which represents the latest generation with improved cab design, enhanced visibility, and updated technology features. For a comprehensive breakdown of Bobcat's equipment options, see our Bobcat equipment models guide.
Kubota Skid Steer Models
Kubota's SSV Series represents a more focused lineup:
- SSV65: A mid-size unit with rated operating capacity typically around 1,950 pounds
- SSV75: Slightly larger with capacity commonly near 2,200 pounds
- SSV65P and SSV75P: Premium versions with enhanced operator stations and additional features
Kubota's skid steer lineup is notably smaller than Bobcat's, which reflects the company's more targeted market approach. If you need a very small or very large skid steer, Bobcat offers more options at the extremes of the size spectrum.
Power and Performance
Raw performance numbers often drive purchasing decisions, especially for contractors who need maximum productivity.
Engine Performance
Bobcat skid steers use a variety of diesel engines depending on the model, with horsepower ratings typically ranging from around 50 HP in smaller models to over 90 HP in the largest machines. The company has focused on maximizing power-to-weight ratios and hydraulic flow rates to support demanding attachments.
Kubota's advantage lies in vertical integration—every Kubota skid steer runs a Kubota diesel engine. These engines are widely regarded as some of the most reliable in the compact equipment industry. Horsepower ratings for the SSV Series typically fall in the 65-75 HP range, which covers the mid-size segment well but doesn't compete with Bobcat's largest offerings.
Hydraulic Systems
Hydraulic performance matters significantly for attachment operation. Bobcat has traditionally emphasized high-flow hydraulic options, with some models offering auxiliary hydraulic flow rates exceeding 30 GPM. This makes Bobcat machines particularly well-suited for running demanding attachments like forestry mulchers, cold planers, and high-flow trenchers.
Kubota's hydraulic systems are capable but generally more conservative in flow rates. For standard attachments like buckets, pallet forks, and augers, Kubota's hydraulics perform well. However, contractors who regularly use high-demand attachments may find Bobcat's systems more capable.
Lifting Performance
Both manufacturers offer radial-lift and vertical-lift configurations:
- Radial lift: Better for digging, grading, and ground-level work
- Vertical lift: Superior for loading trucks, stacking materials, and reaching over obstacles
Bobcat's larger model range means more options in both lift configurations. Kubota's SSV Series uses a vertical lift design, which suits the loading and material handling tasks common among its target customers.
Build Quality and Reliability
Long-term ownership costs depend heavily on how well machines hold up under demanding conditions.
Frame and Structure
Bobcat machines are known for robust frame construction and have proven themselves in demanding applications. The company's decades of refinement show in details like reinforced loader arm mounting points and durable undercarriage components.
Kubota brings its reputation for over-engineering from the agricultural sector. The SSV Series features heavy-gauge steel construction and a design philosophy that prioritizes longevity. Many contractors report that Kubota equipment tends to require less frequent repairs, though this can vary based on application and maintenance practices.
Component Quality
Kubota's engine advantage extends to overall reliability perceptions. Because Kubota manufactures its own engines, the integration between powerplant and machine systems tends to be seamless. Parts availability for Kubota engines is excellent, and technicians are widely familiar with their service requirements.
Bobcat sources engines from various suppliers depending on the model and era, which can complicate parts sourcing on older machines. However, Bobcat's extensive dealer network typically maintains good parts inventories.
Operator Experience and Comfort
Operator comfort directly impacts productivity, especially on long days or multi-shift operations.
Cab Design
Bobcat's latest R-Series cabs represent significant improvements in visibility, noise reduction, and ergonomics. Features commonly include:
- Larger windows and improved sightlines
- Pressurized cabs with improved HVAC systems
- Reduced noise and vibration levels
- Optional touchscreen displays with machine diagnostics
Kubota's SSV Series cabs are comfortable and functional, with good visibility and climate control. The P-Series premium models add features like suspension seats and enhanced displays. While not as spacious as the largest Bobcat cabs, Kubota's operator stations receive consistently positive reviews.
Controls
Both brands offer selectable joystick control patterns (ISO and H-pattern) to accommodate operator preferences. Bobcat pioneered many control innovations in the skid steer market and offers advanced features like selectable sensitivity settings and programmable auxiliary hydraulic flows on higher-spec models.
Dealer Network and Support
Access to parts and service can make or break your ownership experience.
Bobcat Dealer Coverage
Bobcat operates one of the largest compact equipment dealer networks in North America. In most metropolitan areas and many rural regions, you'll find dedicated Bobcat dealers with trained technicians and parts inventories. This extensive coverage is a significant advantage for contractors who can't afford extended downtime.
Kubota Dealer Coverage
Kubota's dealer network is extensive, though many locations are primarily agricultural equipment dealers who also carry construction equipment. In some regions, this means excellent coverage; in others, you may need to travel farther for specialized skid steer service. However, Kubota's engine parts are available through virtually any Kubota dealer, which helps with basic maintenance needs.
Attachment Compatibility
Skid steers derive much of their value from attachment versatility. Both Bobcat and Kubota use the universal quick-attach mounting system that has become the industry standard, meaning most third-party attachments will fit either brand.
Bobcat Attachment Ecosystem
Bobcat offers one of the largest proprietary attachment catalogs in the industry, with over 100 attachment types designed specifically for their machines. While third-party attachments work fine, Bobcat's own attachments are optimized for their hydraulic systems and often include features like Bob-Tach quick-connect compatibility.
Kubota Attachment Options
Kubota offers a solid range of branded attachments, though the selection is smaller than Bobcat's. The universal quick-attach system means Kubota owners have access to the full range of aftermarket attachments, which is typically sufficient for most applications.
If you're shopping for a skid steer to pair with specific attachments, browse our skid steer listings to see what's currently available from both brands.
Pricing: New and Used
Equipment costs vary significantly based on model, options, and market conditions, but some general patterns hold.
New Equipment Pricing
New Bobcat skid steers typically command premium prices, reflecting the brand's market position and feature content. Comparable Kubota models are often priced somewhat lower, though the gap has narrowed as Kubota has moved upmarket with its P-Series premium offerings.
Actual transaction prices depend heavily on dealer negotiations, financing terms, and package deals. Getting quotes from multiple dealers is essential regardless of brand preference.
Used Equipment Values
Both brands hold value well in the used market, though patterns differ:
- Bobcat: Strong brand recognition supports resale values, though the large number of units in circulation means buyers have many options
- Kubota: Reputation for reliability helps maintain values, and lower production volumes can mean less competition among sellers
If you're curious what your current skid steer might be worth, our free equipment valuation tool can provide a market-based estimate.
Which Brand Should You Choose?
The right choice depends on your specific situation and priorities.
Choose Bobcat If:
- You need maximum power and hydraulic performance for demanding attachments
- You require a very small or very large skid steer (Kubota's lineup is more limited)
- Dealer proximity and parts availability are critical concerns
- You value the latest technology features and cab amenities
- Brand recognition matters for your business image
Choose Kubota If:
- Long-term reliability and low maintenance costs are top priorities
- You prefer the peace of mind of Kubota's engine reputation
- Your applications fall within the mid-size performance envelope
- You already have Kubota equipment and value dealer relationship consistency
- Initial purchase price is a significant factor
Consider Both If:
Many contractors find success with mixed fleets. You might run Bobcat machines for high-demand applications while using Kubota units for standard tasks where their reliability shines. The universal attachment system makes this approach practical.
Final Verdict
There's no universal winner in the Bobcat vs Kubota debate—both brands build quality skid steers that serve their target markets well. Bobcat offers more choices, more power at the top end, and the most extensive dealer network. Kubota counters with exceptional engine reliability, competitive pricing, and a focused lineup that covers the most popular size classes.
For contractors who push their equipment hard and need maximum versatility, Bobcat's broader lineup and hydraulic capabilities often make it the better fit. For those who prioritize uptime and long-term ownership costs, Kubota's reputation for durability is well-earned.
The best approach is to demo both brands on your actual jobsite conditions. Specs and reviews only tell part of the story—how a machine feels and performs in your hands matters just as much.
Ready to find your next skid steer? Browse current heavy equipment listings on EquipMarket to see available Bobcat and Kubota machines from dealers and contractors across the country. If you have a skid steer to sell, list your equipment on EquipMarket to connect with serious buyers looking for quality used machines.



